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JL stands for Jafar & Liz

JL.influence was built at the intersection of performance systems and clinical practice.

We started with athletes and families — and learned a simple truth: when regulation fails, performance fails. Today we're building precision regulation technology that supports performance, resilience, and nervous system coherence.

Baseline is our flagship instrument: Measure. Regulate. Return.

From Track Team
To Full Platform

JL.Influence didn't start as a company. It started as a passion for speed — and a belief that anyone can get faster with the right coaching.

Over the years, we've run track teams, opened gyms, closed gyms, trained pros, worked with kids, and learned what actually works. Now we're building something that combines everything we've learned.

2014-2018

JL.Influence v1.0

Started as a track team. Evolved into a full sports performance gym in Clackamas, OR. Trained youth sprinters, soccer teams, lacrosse athletes, and even pro football players.

2022-2024

Blackstar Athletic Academy

Opened a gym in NE Portland. Built a track club with 20+ sprinters and jumpers. Ran development groups, elite training, and adult fitness. Closed late 2024 — but learned invaluable lessons.

2025+

JL.Influence Reborn

Combined everything we've learned. Saturday programs, training apps, mental health support, and family-focused services. Smaller footprint, bigger impact.

Meet the Founders

J

Jafar

Founder & CEO

Performance systems builder and coach. Jafar combines engineering discipline with elite training experience — designing tools that reduce noise, clarify signal, and improve output under pressure.

Speed Mechanics Long Jump Multi-Sport App Development
Full Bio →
L

Liz

Co-Founder & Clinical Director

Licensed therapist with clinical leadership experience, including substance use treatment and mental health care. Liz also brings sports performance training and has supported JL.influence from the beginning — helping shape our regulation-first approach.

Clinical Leadership Substance Use Sports Performance Family Systems
Full Bio →

Our Values

Results Over Hype

We don't do flashy marketing or empty promises. We train athletes, track progress, and let results speak for themselves.

Whole Athlete

Physical training is just one piece. Mental health, family support, and personal development matter just as much.

Technology + Humanity

We build tools that enhance coaching — not replace it. Technology should make human connection better, not substitute for it.

Long-Term Development

We're not interested in quick fixes. We build athletes for careers, not just seasons. Patience and consistency win.

Family First

Youth sports should bring families together, not tear them apart. We work with the whole family, not just the athlete.

Continuous Learning

The science of training evolves. So do we. We're always learning, testing, and improving our methods.

Ready to Train With Us?

Join our Saturday programs or reach out to learn more about what we do.

Questions about us?
Ask
JL